A big part of customer retention is finding out why they are not buying. While several reasons play their part, price clearly stands out as a titan. Price is one of the primary reasons why customers are discouraged to buy products. How many times has it happened that you so wanted to buy that jacket but it was too expensive? So you keep it in the wishlist waiting for a sale or until the price drops. Or, you search for coupons for discounts. And if none of those things work, you … [Read more...] about Are Discounts on Abandoned Carts Doing You More Harm Than Good?
Focus on things that get you the biggest impact on a small defined amount of time. Make Headlines The headline is everything. Though it may be old news but still there's much riding on headlines. In this age of information overload, your title definitely will make you stand out from the crowd. Let's take two examples and see which of the one entices to click and share. Ask Questions Maggie Nestle: Crisis Management on Social Media. Do you know what Cadbury did and Maggie Nestle … [Read more...] about 17 Proven Low Cost Tactics to Accelerate Your Ecommerce Store’s Growth
Subject to a lot of debate of late is the matter of SEO versus PPC. The two most powerful traffic generating approaches to reckon. SEO in short for search engine optimization. PPC in a nutshell for pay per click. Though for both their end goal is the same. They are still different concepts that need different techniques and methodologies. You need to decide which one to pick. To better your e-commerce store. Paid Search (SEM) SEM revolves around investing advertising dollars in … [Read more...] about Change Your SEO vs SEM Philosophy Now and be a Winner
This is John. John owns a clothing business which we are labeling ‘Shirts’. They have an online store which sells multi-brand shirts for both men and women. They also sell on various other sales channels like Amazon and Sears. Last Christmas, John decided to switch off his phone and go to the Bahamas for a vacation. How did he do this with out going completely crazy? He followed a few easy steps, booked his ticket and went to the Bahamas. When he came back, John had made three times more … [Read more...] about The Inventory Miracle: How John Switched Off his Phone, Went on a Vacation, and Earned 3x Times More During Holiday Season
Six revolutionary steps to an inventory system that manages itself Imagine the world where everything was automated. You didn’t have to worry about stock-outs, excess stock, or finding an item in your warehouse. You didn’t have to sweat every time a shipment arrived, wondering where it would go. You could actually take week-long or even month-long vacations without worrying about your business. Count and sort Count what you have and organize it in your warehouse. Getting hold of … [Read more...] about Six Revolutionary Steps