Integrated Inventory Multistore Management
ASecretAdmirer needed a seamless process making sure inventory amounts are the same in every store and every marketplace. We built a solution for ASecretAdmirer which: automatically updates inventory in the connected stores when there is a new order, refund or cancellation, sets an automated “safety net” for products to ensure products do not oversell. Integrating with the warehouse, all items from the marketplace, to store, ASecretAdmirer was able to get complete traceability and control of their inventory.
Warehouse Management and Bin Stock Info Number
ASecretAdmirer required a solution which will allow quick picking and packing of orders, as well as ensure the accuracy of stock to ensure the store's profitability. We created a custom Bin Stock info number system to ensure every piece of inventory was locatable within the warehouse. Our solution allowed not just to keep track of stock, but also allowed them to know th exact location of each product. Maintaining product stock and location made their work easier and faster.
ASecretAdmirer wanted a hands-on approach to improving their businesses ROI. To achieve this goal, we have used a variety of marketing techniques to get results, including: utilize including SEO, viral ads, paid marketing, and social media. We have worked with A Secret Admirer to both optimize and engage customer interaction on the site, resulting in sales and an increase in revenue. In tandem with backend development, this combination of development driven marketing has created a profitable venture for A Secret Admirer.
At ASecretAdmirer, the main focus is on the “customer experience” and creating the perfect gifting experience. For this reason, ASecretAdmirer needed a method to offer custom gift wrapping options through their store. We gave them the ability to allow customers to add on gift wrapping as part of the experience, as well as the option to create a more magical experience by adding ribbons, and cards for an additional price.
Wanting to give customers both a “Thank You” as well as incentive to buy more products, ASecretAdmirer had us create a free gift with purchase module. As a customer buys more, the incentive gift increased in value, creating a gamification strategy in buying. The free gift selection is automatically created based on the amount in the cart, giving purchasers a higher incentive to buy.
In terms of aesthetics, the new site has gained many compliments from loyal customers. A combination of increased web traffic and better looking and functioning design has led to more sale and increased revenue. By opening up products to marketplaces, sales have risen drastically, all while keeping order fulfillment easy to manage. In the words, ASecretAdmirer, “the website is visually beautiful and runs smoothly.” Customers are able to place orders trouble-free, and fulfillment is available for the most part automated do to all the processes in warehouse and inventory surrounding work orders. With marketing efforts and SEO work, the site is also showing ranking for key, keywords and rising rankings.